Two years of freelancing – what have I learnt? The good, the bad, the surprising (and the downright ugly).
Christie Davis Christie Davis

Two years of freelancing – what have I learnt? The good, the bad, the surprising (and the downright ugly).

What have I learnt from the past two years of freelancing? The good, the bad, the surprising and the downright ugly! A few of these I was prepared for but a few never crossed my mind. The freedom to be your own boss never gets old but it doesn’t come without its downsides. Freelancing certainly is a different kettle of fish and a thick skin is recommended - I’m still working on that one. Here’s been my experience so far.

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Why you shouldn’t use Chat GPT to write your copy in 2025
Christie Davis Christie Davis

Why you shouldn’t use Chat GPT to write your copy in 2025

Chat GPT can be used as a tool, say to outline your next blog or help with some headline inspo for social media posts. But it’s not a replacement for well written copy. It doesn’t truly know anything. It only knows what you put in.

With no emotional intelligence or ability to empathise - both critical parts of copywriting, you’re missing out if you just rely on AI to write your content.

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Chat GPT vs. the human touch: Why you still need a copywriter for your business
Chat GPT, Copywriting, Marketing, Copywriter Christie Davis Chat GPT, Copywriting, Marketing, Copywriter Christie Davis

Chat GPT vs. the human touch: Why you still need a copywriter for your business

There’s been a buzz about Chat GPT ever since it came on the market but can it really replace the need for copywriters and their human connection? Discover why you’re missing a trick when you choose to use AI to write copy for you over enlisting the expertise of a real life copywriter.

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